Plans that survive the hard questions
A detailed, investor-grade business plan with a complete financial model behind it — for any industry, in any market. And if you want it, everything else you need to launch: company registration, brand identity and a professional website.
The custom business plan
Written from scratch for your business and your audience — a bank weighing a loan, or an investor weighing equity. Detailed, credible and designed to be read.
- Executive summary & business model that earns attention on page one.
- Market & competitor analysis grounded in real commercial insight, not desk research alone.
- Go-to-market & operations strategy — how the business actually runs, staffs and grows.
- Management & team presented the way funders assess capability.
- Risk analysis & mitigation that shows you've already thought it through.
Every section a funder expects to see
The standard structure of a Business Plan Hub document — the same shape as the two live sample plans on this site. Twenty sections is what a bank or an investor actually reads. Anything beyond that tends to pad the page count without strengthening the case.
The Case
3 sections- Executive summary — the one page a funder reads first, written last
- The opportunity & business model — what you sell, to whom, at what price, and how the money is made
- Competitive edge & positioning — why a customer chooses you and keeps choosing you
Market & Strategy
4 sections- Industry overview & market sizing — size, growth, structure and the demand assumptions your forecast rests on
- Target market & customer profile — who buys, how often, and at what value
- Competitor analysis — direct and indirect, with pricing and positioning
- Marketing & sales strategy — how customers are won, through which channels, at what cost
The Business
4 sections- Founders & management team — background, track record and the experience that qualifies you
- Operational plan — how the business runs day to day, and from where
- Staffing plan & payroll schedule — headcount by role, costed, month by month
- Implementation roadmap & timeline — phased milestones from signature to trading
The Financial Plan
7 schedules- Key assumptions register — every input listed, sourced and defensible
- Start-up & capital cost schedule — what the money buys, itemised
- Revenue forecast & cost of sales — by line, built from volume and price, with gross margin
- Monthly cashflow forecast — month by month for 24 months, then annual
- Income statement & balance sheet — 3 and 5 year, reconciling to the cashflow
- Break-even & funding requirement — the point you cover yourself, and exactly what you need
- Sensitivity & debt service cover — what happens at 20% under plan, and whether the loan still services
Risk & Close
2 sections- Risk register & mitigation — each risk rated, with the action that reduces it
- Exit strategy & supporting annexures — how an investor realises value, plus quotes, CVs and contracts
Numbers that stand up
The financials are where funding decisions are made or lost. Every schedule below is linked to the others, so the numbers reconcile — and we can explain every line of it in a meeting.
3 & 5 Year Projections
Revenue, cost of sales, margin, overheads and payroll — forecast year by year, with every assumption written down.
Monthly Cashflow
Month by month for 24 months, then annual — debtors, creditors and working capital, so a lender sees every dip and recovery.
Full Financial Plan
Income statement, balance sheet, break-even, funding need and debt service cover — one linked model that reconciles.
We write business plans for all industries
We write plans for any industry, from a single coffee shop to a mining operation, a tech startup, a farm, a clinic, a logistics business or a fund.
What carries across every sector is the part that actually decides funding: how to research a market properly, how to build a financial model that reconciles, how to price risk honestly, and how to put it in front of a bank or an investor. That method is the same whether you make solar panels or sell shoes.
Beyond the plan — we set you up
Everything you need to launch and operate professionally from day one, so you present a complete, credible business rather than an idea.
Business Planning
Full custom business plan development
Marketing & go-to-market strategy
Revenue & funding strategy consulting
Company Registration
CIPC company registration (Pty) Ltd
Company name reservation
Founding documents in order
Brand Building
Logo & corporate identity
Business profile & brochure design
Professional email & stationery
Website Development
Professional website & hosting
Social media profile setup
An online presence that matches your plan
Four steps, start to funded
A real sequence, not a diagram. Each stage has to finish before the next one can start.
Discovery
We learn the business, the market and exactly who needs to be convinced.
Build
We write the plan and build the full financial model — projections, cashflow, statements.
Refine
We walk through it with you, stress-test the numbers and sharpen the presentation.
Launch
You get a funding-ready plan — plus registration, branding and website if you took the turnkey.
Let's build your winning plan
Tell us about the business and we'll come back with a clear proposal — for the plan alone, or the full turnkey launch.